Graphic Design
Extensive experience with a variety of styles, formats and mediums. I use Adobe CC and have designed for a range of clientele.
Marketing Strategy
Experience and understanding of the marketing process from SWOT analysis, market analysis and campaign strategy to budgeting and tracking effectiveness.
Print Production
I have worked with RIP drives and large format printers and understand necessary file modifications needed for print production.
Digital Marketing
Experience with WordPress, SEO and Google marketing strategies, evaluating a website and delving into Analytics and PPC.
Social Media
Experience engaging users and promoting advertising on various social media and email marketing platforms as well as tracking results to provide ROI.
Determining ROI
Via Google Analytics as well as developing tracking methods for traditional print advertising and determining marketing engagement.
Technical Proficiencies
- Microsoft Office (Word, PowerPoint, Excel, Publisher)
- Email Marketing platforms (ConstantContact, MailChimp)
- Social Media platforms
- Quark Xpress
- VisionData & experience with large format printers
- Adobe Creative Suite
- Google Suite (Drive, Calendar, Sheets, Docs, etc)
- WordPress, Google Analytics, site functionality & SEO monitoring tools
InDesign
Photoshop
Illustrator
Premiere Pro
Muse
Dreamweaver
